Warner Canada nets deal with Raptor Chris Bosh

chrisbosh1 Chris Bosh, the NBA All-Star and six year veteran of the Toronto Raptors, has entered into an agreement with Warner Music Canada to produce a DVD and CD to be released this the fall. Bosh is also touted to be the first pro athlete to launch his own application for iPhone and iPod.

The material on the as-yet-untitled DVD will be based on original comedic characters Bosh has developed over the past two years in a series of hilarious video clips posted on the internet. The DVD program will also include a tour of his ‘ life in Dallas where he courted a career to stardom.

“This is exciting,” says Bosh. “Teaming up with Warner to produce my very own CD and DVD, as well as being the first athlete with their very own iPhone and iPod touch application, are just two more ways for fans to get to know me off the court. Entertaining my fans through the use of technology allows me to continue to try and pioneer the digital space for athletes across the world!”

The Bosh branded CD will be a compilation of some of his fave tunes along with new recordings by emerging artists. In a unique move, Chris is giving new, unsigned artists a chance to submit material for consideration on the compilation. Artists can submit their music through an interactive form on www.chris-bosh.com .

Warner Music president Steve Kane is delighted with having Both on board: “Chris Bosh is obviously talented on and off the basketball court. We know that nothing like this has ever been tried before with an athlete but we have followed Chris’ incredible viral success with his videos online and we are very excited about the possibilities of this new partnership.”

The Bosh app for iPhone and iPod touch was created with OneMethod Inc. Digital + Design and it allows fans to keep track of his Twitter feed, watch his latest videos, view his latest photos and keep track of updated game stats throughout the NBA season.

Download Chris Bosh app here:

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